Monday 7 March 2016

Social media study of DHL

             Courier Services

Dhl Canada History
·         Dhl is the one of leading courier company in the world
·         DHL is available in more than 220 nations and domains over the globe, making it the most worldwide organization on the planet. With a workforce surpassing 325,000 representatives, we give answers for a practically endless number of logistics needs.
·         DHL is a piece of the world's driving postal and logistics organization Deutsche Post DHL Group, and envelops the specialty units DHL Express, DHL Parcel, DHL ecommerce, DHL Global Forwarding, DHL Freight and DHL Supply Chain

Social media presence
Facebook – 279496 like on Facebook page
YouTube- 12669 subscribes on you tube channel
Instagram -2221 followers
Twitter- 13.3K followers


DHL is most popular on Facebook .DHL post on Facebook daily to promote their new offers and products .DHL posts videos and images to interact with people. The positive feedbacks attract more people towards DHL and boost their popularity .DHL also reply to consumers questions on Facebook. DHL regularly post about their new products with the help of images and videos  
Figure 1 shows DHL Facebook likes and visual


Conclusion – DHL uses social media as their biggest promotional tool. DHL is quite well famous on social media especially on Facebook. DHL is interacting with new customer on social media very well and the positive feedback for their services creates good image in other customer.   

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