Canada
Post on Facebook:
How
often Canada Post does updates on Facebook?
Canada Post makes posts on
its Facebook page almost every single day.
Kind
of Content used?
Most of the content posted
by Canada Post always depicts their responsibility towards their service. They
also make posts about inspirational deeds done by their employees on duty.
The above screenshot shows
their post informing about methods to keep their mail safe during vacations.
The screenshot of the post
below shows an inspirational deed done by bone of their employee by helping
someone when there is need.
Following
50-50 rule:
Canada Post does not follow
the 50-50 rule. All the posts made to their official webpage shows that they
use it only for promoting their organization.
Keywords
and sentences highlighted in their posts:
The following is post made
by Canada Post on their webpage. The keywords are underlined.
In celebration of 100 years of postal service to
100 Mile House family, friends, neighbors and visitors, Canada Post is
recognizing those early mail delivery pioneers and today’s community
leaders with a special cancel. The anniversary cancel features evergreens and a
stylized stagecoach, which was the means of transportation for people and
product before the railway arrived. The cancel is available to anyone who
brings or sends their mail to the post office.
Robin
Clarke and his post office colleagues, along with their local area
manager and superintendent, marked today’s celebration with a cake-cutting and
affixing the special cancel on postcards, letters and parcels.
On February 1, 1916, the post office in 100 Mile House was
established and J.G. Loud was its first postmaster. For the next 100 years, the
postmasters and their assistants were, and continue to be, part of the hub of
South Cariboo. Over the years the post office resided in
different buildings, and since 1983 it has been located in the heart of 100
Mile House at 425 Birch Street.
Most successful recent posts made by Canada
Post:
The following post made by
Canada Post is one of the successful post in recent days. The following post
acquired about 255 likes and 54 shares.
Why
is the above post successful?
The above post shows about a
good deed p[performed by a mailman when a woman in her mid-90’s was helped to
evacuate her house when it is filled of smoke. It says that their employees not
only care about work but also do not mind to help people in need which is
always appreciated by public.
USPS
on Facebook:
How
often USPS posts on Facebook?
USPS does not have any
particular pattern of time to post on Facebook. They make posts 3-4 times a day
and once in 3 days sometimes
Kind
of Content used?
USPS
makes posts about how to do things easily when dealing with their company.
They
always try to makes things easy for their customers.
The
following screenshot is an example.
Following 50-50 rule:
Yes.
This company follows the 50-50 rule.
They
promote themselves while promoting postal sector the postal sector on the side.
Highlighted keywords in one of their
post:
The
following are keywords used by USPS in one of their posts.
Save yourself a trip
to the
Post Office™ and make life easier with My USPS™ Click-N-Ship®. http://my.usps.com/
Most successful brand posts in recent days:
The
following posts made by USPS on women’s day acquired about 912 comments and 254
shares.
Why
the above post is successful?
The above post is about all
the women in USPS who are considered as critical part of their work. The post
depicts the importance provided to every women in the organization which
indicates the respect given to women in the organization.
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